Tobey Maguire nailed this. He was greatly aided by Sam Raimi, who is a giant-sized comics geek - and having Raimi at the helm also gave us Bruce Campbell cameos, which is always a plus as far as I'm concerned. The second film has one of those moments that actually makes me choke up. Oh, you know the scene - when the community comes together to protect their protector.
"We won't tell nobody." See, that's what good movies do. The most recent Spider-Man just made me appreciate the air conditioned theater and the buttery goodness of the popcorn. Nothing wrong with that, but movies can be so very, very much more.